Case Study - House of Flags

Case Study


Service: Link Building

Client: House of Flags

Industry: Flags, Signage, Gazebos

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House of Flags

House of Flags provide custom made flags, banners and outdoor promotional stands throughout the UK. Upon joining SEO Moves, their visitor rates had stabilised and growth had slowed for the business. However only 3 months into the campaign saw position 1 rankings for ‘Custom Flags’ and organic visitors doubling compared to statistics last year, taking a website that was receiving 4,000 organic visitors a month to well over 8,500.

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Case Study

House of Flags

House of Flags is a company based in the UK that specializes in designing customized flags, banners, and promotional outdoor stands. The company's website had seen a plateau in its visitor numbers, and its growth had slowed down, which is why they decided to partner with SEO Moves. After just three months, the results of the SEO campaign were remarkable. The company managed to rank first for the highly competitive search term 'Custom Flags,' demonstrating the success of the campaign's strategy. The increase in the organic visitor traffic was also significant, with the number of visitors doubling compared to the previous year, resulting in an impressive increase from 4,000 to over 8,500 visitors per month. These improvements validate the effectiveness of the SEO Moves campaign, elevating House of Flags' position within the custom flags industry as a leading player.

Improved Organic Traffic

This increase in organic traffic can be attributed to several successful tactics implemented by SEO Moves, including keyword research, on-page optimization, and link building. SEO Moves performed extensive research to identify the most effective keywords and phrases to target for House of Flags, allowing them to create relevant and informative content that resonated with their target audience. Additionally, the team focused on improving the website's technical aspects and ensuring that it was user-friendly and responsive, leading to better engagement and a higher retention rate.

Link Building

Furthermore, the link building strategy played a significant role in the success of the campaign. By reaching out to reputable websites and creating high-quality backlinks, SEO Moves was able to improve the website's authority and position in search engine results. This, in turn, resulted in increased exposure and visibility for House of Flags, ultimately driving more organic traffic to their website.


In conclusion, the partnership between House of Flags and SEO Moves led to a substantial increase in organic traffic and improved the company's position in the custom flags industry. The results demonstrate the value of an effective SEO campaign and the impact it can have on a company's growth and success.

Case Studies

SEO Statistics

House of Flags

The House of Flags sells custom-made flags, banners, and outdoor advertising stations throughout the United Kingdom. Their visitor counts had stabilized and growth had slowed for the firm.

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Visitor Increase

Summary of Results

After just three months, position 1 rankings for "Custom Flags" and organic visits had doubled compared to statistics from last year, taking a website with 4,000 monthly organic visitors to over 8,500.


New Enquiries (Per month)


Bounce Rate




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Customer Reviews

Some of the positive reviews we've received over the years:


ABC Service

Had a wonderful initial experience with this company. I have only taken out the preliminary insights and keyword research which is a complimentary service (available on their website at the time of writing this review). They hit the nail on the head with what I am trying to achieve and with the feedback they have supplied me. I do a lot of the work in-house myself so will implement the fixes noted BUT when I am ready to deepen my SEO efforts and improve my ranking a lot more online I know the company who I am coming too!


Andrea Ursini

The guys at SEO Moves provided us with an in-depth analysis of our SEO, demonstrating deep industry knowledge. They were really responsive and keen to answer detailed technical questions throughout the pitching process. Thank you!


Rick Farrell

When it comes to marketing and design I have experienced the Good, the Bad and the Ugly over the Years. They've all promised the Earth but all they can really deliver is a monthly invoice and excuses for not being able to do what they said they could do. SEO Moves couldn't be any different from any company we have dealt with since 2012. They are EXCELLENT! I can say hand on heart that they are the only people who not only deliver on what they have promised, they actually exceed it. I couldn't be happier.


Jon Arch

We have worked with SEO Moves for over 7 years now and in simple terms unlike other SEO agencies THEY DELIVER RESULTS. After nearly 30 years in marketing it is a real pleasure to deal with the BEST OF THE BEST. Our clients results have been amazing, complete transparency with honest ideas sharing. Jason and the team have become an extension of our team. We are proud to be able to work with them. Highly recommend!



We have been using SEO Moves for about 2 years now for our SEO and Social Media activity. They are an excellent, professional and helpful team to work with and have helped increase traffic to our website and improve ranking of key searches for us. Would definitely recommend.

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