SEO for Franchises

The Role of SEO for Franchise Businesses

Do you own a Franchise and want to increase the visibility of your website in search engines? If that's the case, you'll need to focus on SEO for your site. On this page, we explore why SEO is necessary, how much it costs, what the advantages are, and some pointers to get you started.

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What is Franchise SEO?

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Franchise SEO is the term used when a franchise improves its website visibility in google and other search engines. The goal of SEO is to increase traffic to the site, thus leading to more sales and enquiries. While Ads and Traditional Marketing can reach potential customers, it's been proven that Search Engine Optimization is one of the most effective ways to target buying customers.


There are many elements to Franchise SEO, including on-page and off-page optimization, as well as keyword research, of which many are discussed in further detail below.

 

Why do Franchise Businesses need SEO?

SEO can be vital in ensuring your Franchise gets the exposure it needs

The most crucial reason franchises need SEO is that it allows them to bring in more leads and customers. If a customer cannot locate your franchise online easily, then you will miss out on potential business. However, by tailoring your website specifically for search engines through optimizing techniques, you can make it much simpler for individuals to find your business amongst the rest. Furthermore, SEO may assist franchise companies in increasing brand recognition and exposure, as well as the following advantages.

 

  • Increased website visibility.
  • Greater ROI compared to other marketing activities.
  • Improved brand recognition and credibility.
  • Greater customer insight and understanding.
  • Increased sales and revenue growth.
  • Improved search engine rankings.
  • The most significant aspect is that these efforts are measurable and trackable: Businesses may evaluate and track the effectiveness of their SEO campaigns with the aid of several tools and analytics, which can help them make improvements or adjustments to improve outcomes.

     

 

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Optimise for Local Search

Optimizing your site for local search is a great way to bring in business from people who live near you. Be sure to include your city and county name in relevant places on your website, like titles and descriptions, and make it easy for customers to find by keeping your contact information up-to-date.

SEO is vital for any business, but franchises often overlook one of the most important ranking factors: backlinks. That's why it's crucial to build high-quality backlinks from well-respected websites such as industry accrediting bodies, suppliers and other contacts you have close relationships with.

SEO Franchise Rates

The average SEO Franchise rates start at £60 per hour and can increase to £150, depending on the type of service you want. For a nationwide SEO campaign, businesses spend between £1,200 and £2,500 per month. Smaller local businesses usually invest £350 to £850 each month to rank within their local area.

Ranking Hire on Google for Franchises

Content Marketing

Use our content marketing methods to help your franchise build connections with your audience by using our material. Variation of content is critical to a successful content marketing plan. You have a considerably higher chance of achieving success if you employ techniques such as blogs, infographics, and video training. All of your content marketing needs will be met by SEO Moves.

On Page Optimization

On-page optimization can be crucial for your franchise website as it aims to improve your Google rankings or visibility in search results by making your website more usable and valuable to users.

Keyword Research

Keyword research is essential for your franchise as it provides crucial insight into how to develop your internet business. Keyword research can tell you what terms people are looking for, the competitiveness of those keywords, and more. It can also help you optimize your content marketing strategy by increasing organic search visibility, ranks, and traffic.

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Benefits of working with a Franchise SEO Company

There are many SEO firms that can assist you in improving the ranking of your franchise website in search engines. However, not all of these businesses are made equal. You should look for a firm with a good reputation and excellent results. Here are some advantages of working with a franchise SEO company:

 

  1. They will help you save time. If you work with a lot of franchisees, then you probably don't have the time to enhance your website yourself. It might be quite time-consuming, and it's usually better to hire someone to do it for you. A franchise SEO firm may save you a lot of time by doing all of the work for you.

  2. They will help you save money. If you try to fix your website's ranking by yourself, then it'll end up costing more money than necessary. Experimenting with methods that don't work will lead to costly pay per click ads and other ineffectual attempts. However, a franchise SEO company provides affordable services that improve your website so you don't make these mistakes.

  3. They will help you increase your traffic. A franchise SEO company helps make your website more visible to potential customers by optimizing it for search engines. If people can easily find and see your website, you are more likely to gain new clients.

  4. They will help you improve your conversion rate.If you want to make more money, then get more people to visit your site and use your services. You can improve your conversion rate by making sure that your website is optimized for the search engines with help from a franchise SEO company.



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These are just a few of the numerous advantages that working with a franchise SEO company may provide you.

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Why use SEO Moves?

There are a number of advantages to hiring us for your SEO needs. We have a track record of success in assisting our customers in achieving their objectives, and we are totally dedicated to offering the highest level of service.

 

 

We understand that it can be tough to trust someone with your business goals. That's why we offer free consultations, so you can get to know us better and see how dedicated we are to helping you succeed. Afterall, our goal is seeing your business grow online! So please don't hesitate reach out today for more information about what we do and how we could help support your venture.

 

 

SEO Results

Content Creation

Web Design

Frequently Asked Questions

SEO for Franchises FAQs

A fabulous place to start with us here at SEO Moves is with a Free SEO Analysis.  Here, we can get our teeth into your website, providing a really useful overview of how your website is currently performing from an SEO point of view.  We take into account many of the known ranking factors search engines use to rank sites, as well as looking at your site from a customer perspective.  We detail all our findings in a pdf report which is sent over to you along with a full quote for SEO work.

A SEO franchise campaign can help improve individual franchises' visibility and success. Each franchisee likely competes on their own localised search engine results pages (SERPs). The better they can do visibility-wise, the better chance their business has at succeeding.

SEO for franchises stands for search engine optimization. It is the process of optimizing a website to rank higher in search engine results pages (SERPs). Franchises can use SEO to improve the visibility of their websites and attract more leads and customers 

Construction companies can optimize their website for SEO in many ways, including 

·         Creating and optimizing pages for relevant keywords
·         Building internal links between pages on the website
·         Adding Supplementary Materials like videos, images, and infographics 
·         Creating external backlinks from other websites 

Improvements in SEO can help a franchises website attract more visitors from organic (non-paid) search results.

Yes, local SEO can be very beneficial for small businesses. It can help you attract new customers and grow your business. However, keep in mind that Local SEO is an on-going process, so you'll need to devote time and resources to keeping your website and online presence up to date and relevant.

A managed SEO campaign is a comprehensive service that includes a wide range of services. There will be a lot of market and keyword study within the campaign, as well as key benchmarking to help you figure out where you stand in your market. We'll use everything you provide to help you achieve your marketing goals for a seamless, effective campaign. We will audit your website to make sure it's achievable. We'll provide you with a high-quality link, optimise all of your content, increase organic traffic, and give you a dedicated account manager.

Summary of Results

When we began the campaign, the most essential 17 phrases requested by the customer were position 59 (page 6 on Google). The average ranking of these 17 terms has improved from position 59 to 2 over a year span. This suggests that the overall rank of these key search phrases has risen from page 6 to page 1.

55+

Keywords in Google Top 5

4,500+

Organic Visitors (Per Month)

Hawes Skip Hire

Hawes Skip Hire ranks number one for 'Skip Hire Oxford', their main target phrase.

Results
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105%

Year on Year Visitor Improvement

House of Flags

The House of Flags sells custom-made flags, banners, and outdoor advertising stations throughout the United Kingdom. Their visitor counts had stabilized and growth had slowed for the firm.

Results
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115%+

Visitor Increase

Summary of Results

After just three months, position 1 rankings for "Custom Flags" and organic visits had doubled compared to statistics from last year, taking a website with 4,000 monthly organic visitors to over 8,500.

60+

New Enquiries (Per month)

36%

Bounce Rate

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Free SEO Analysis

Speak to an SEO Consultant for a free 30 minute discussion on how we can help you rank highly on Google.

Speak to a member of our team at a time suited to you.