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SEO in Rugby

Local Expert Servicing Rugby

SEO Moves is a local agency providing SEO services in Rugby and neighboring areas like Kettering, Thrapston, Wellingborough, and Towcester. We operate as a data-driven and results-focused agency, with a consolidated experience of over 40 years in the industry, having successfully ranked over 70 clients on the top page of Google and Bing.

Given the imminent rise of AI and Generative Search, it is crucial for businesses to maintain a competitive edge. Enhance your business rankings and outpace your rivals by opting for a tailored SEO package delivered by a team of SEO Consultancy experts.

Free SEO Analysis Case Studies

Is SEO Still Viable?

What We Do

Our SEO Agency is committed to data-driven decision-making, equipped with an extensive understanding of the algorithmic principles developed by search engines since the late 1990s.

Businesses that achieve first-page rankings on Google across a diverse array of keyword data recognise the profound impact this has on their profitability. Enhanced visibility equates to increased visitor opportunities, subsequently translating into conversion rates.

To get started, kindly provide us with your information via our Free SEO Analysis page. Alternatively, if you prefer a face-to-face consultation, our office located in Northamptonshire is open for bookings.


Experienced Digital Marketing

Our SEO Strategies

Local SEO: Boosting local visibility through optimising your online presence for local searches. Stand out in your community and attract more customers from your specific geographic area.

National & International SEO: Elevating local businesses to national and international levels with advanced SEO strategies. This includes implementing HREF lang tags for multilingual websites and technical SEO enhancements for optimal performance

Technical SEO: Ensuring your website is technically sound for enhanced search engine visibility. This involves optimising site speed, mobile responsiveness, crawlability, and other critical factors.

E-commerce: Optimising your Shopify store for high Google rankings and multi-channel sales. We specialise in managing Google Shopping campaigns and employing targeted strategies to reach your ideal customer base.

Common Questions

Does my Business Need SEO?

Answer: Yes, SEO is indispensable for enhancing your website’s visibility on search engines, attracting increased organic traffic, and enriching your online presence. It stands as a pivotal component for any business striving for success in the digital realm.

Why is SEO good?

Answer: SEO proves advantageous as it amplifies your website’s visibility, resulting in a significant 53.3% surge in overall website traffic originating from organic search.

Why is SEO Important for Small Business?

Answer: SEO holds paramount importance for small businesses. It serves to level the playing field, empowering them to compete with larger enterprises by enhancing their online presence and broadening their reach to a wider audience.

Why Use SEO?

Answer: Embracing SEO is imperative due to its cost-effectiveness in targeting users actively seeking your products or services online. This strategic approach yields better ROI compared to traditional marketing methodologies.

Our Results

Achievements by SEO Moves

Our case studies can help put perspective on how much an improvement our clients have seen by partnering up with us. Being a focused agency on SEO, Bespoke Software and Web Development, has meant we have been able to leverage programmatic, AI search engine tactics to deliver cutting edge campaigns to our clients. Just take a look at the below results for yourself.


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Keywords in
Google Top 5


Organic Visitors
(Per Month)


Booking Diary Filled
(Months Ahead)

Finesse Windows, after collaboration with Rugby SEO Services, saw over 380 keywords in Google’s top 5 and more than 4,000+ organic visitors per month. Their booking diary filled up for 8 months ahead.


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Monthly Sales





Rooflights & Skylights partnered with Rugby SEO Services, leading to a 63%+ monthly sales increase, a custom ecommerce program, and over a 1000 number #1 organic rankings. Experience similar success with our SEO services.


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Area Dominated



Cornish Wave, after engaging with our Rugby SEO Services, experienced a surge of 115% in organic impressions and achieved a dominant presence in the local area on Google. Their organic visibility saw substantial improvement.


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Keywords in
Google Top 5


Organic Visitors
(Per Month)


Year on Year

Hawes Skip Hire ranks number one for 'Skip Hire Oxford', their main target phrase. WHen we first began the campaign, the average ranking of the most important 17 phrases for this client, was at an average position of 59. It's now 4.3.

What do our clients say?

Customer Reviews

Some of the positive reviews we've received over the years:


ABC Service

Had a wonderful initial experience with this company. I have only taken out the preliminary insights and keyword research which is a complimentary service (available on their website at the time of writing this review). They hit the nail on the head with what I am trying to achieve and with the feedback they have supplied me. I do a lot of the work in-house myself so will implement the fixes noted BUT when I am ready to deepen my SEO efforts and improve my ranking a lot more online I know the company who I am coming too!


Andrea Ursini

The guys at SEO Moves provided us with an in-depth analysis of our SEO, demonstrating deep industry knowledge. They were really responsive and keen to answer detailed technical questions throughout the pitching process. Thank you!


Rick Farrell

When it comes to marketing and design I have experienced the Good, the Bad and the Ugly over the Years. They've all promised the Earth but all they can really deliver is a monthly invoice and excuses for not being able to do what they said they could do. SEO Moves couldn't be any different from any company we have dealt with since 2012. They are EXCELLENT! I can say hand on heart that they are the only people who not only deliver on what they have promised, they actually exceed it. I couldn't be happier.


Jon Arch

We have worked with SEO Moves for over 7 years now and in simple terms unlike other SEO agencies THEY DELIVER RESULTS. After nearly 30 years in marketing it is a real pleasure to deal with the BEST OF THE BEST. Our clients results have been amazing, complete transparency with honest ideas sharing. Jason and the team have become an extension of our team. We are proud to be able to work with them. Highly recommend!



We have been using SEO Moves for about 2 years now for our SEO and Social Media activity. They are an excellent, professional and helpful team to work with and have helped increase traffic to our website and improve ranking of key searches for us. Would definitely recommend.




Local to Warwickshire

SEO Agency In Rugby

As the premier SEO expert in Rugby, we have supported numerous small businesses in achieving significant local search visibility using our proven methods. We have also provided a detailed breakdown of the 'Essentials of SEO for Local SMEs'. Local SEO is crucial for businesses aiming to attract traffic from their specific geographic area, with studies showing that 72% of consumers who conduct a local search visit a physical store within a five-mile radius of their location.

Local searches also result in higher conversion rates compared to non-local searches, with Google revealing that nearly one-third (28%) of all "near me" searches lead to purchases. Additionally, over half (56%) of mobile-only users indicate they utilise voice-activated search while at home to feel more connected locally, even without internet access.

These insights emphasise the importance of partnering with specialised Local SEO experts like us to enhance your online presence. By generating leads directly from customers searching for products or services nearby through organic methods such as optimising Google My Business Listings and implementing strategic Link Building techniques, we can help you secure top positions on maps and directories, ensuring a competitive edge over rivals.

Request A Call

Speak to an SEO Consultant for a free 30 minute discussion on how we can help you rank highly on Google.

Speak to a member of our team at a time suited to you.

Free SEO Analysis

Speak to an SEO Consultant for a free 30 minute discussion on how we can help you rank highly on Google.

Speak to a member of our team at a time suited to you.