SEO for Accountants

Search Engine Optimisation for Accountants

If you want your accoutancy firm to be seen more on search engines, then you need to focus on SEO. Here we'll show why it's important, how much it costs, the benefits you gather from doing it and some tips to get going.

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The Role of SEO for Accountants

The first step for most people when seeking for an accountant is to use a search engine. In fact, some potential clients may look up your company using Google right after seeing your printed ad or leaflet, or even passing by your workplace. You've got a credibility problem if you don't appear in the first few results pages. This makes the role of SEO for accountants very important to their success.

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What is Accountancy SEO?

The goal of accounting SEO for accountants is to improve the content and technical design of a firm's online presence in order for potential clients to see that accounting business among the top-ranked organic search results.
The ultimate aim of SEO for business is to bring organic traffic—people who visit your website because of a search engine result page (SERP).

Why do accountants need SEO?

Inbound & Outbound Links

The main reasons that accountants need SEO is to acquire more clients. If your potential clients cannot find you online, then you will not gain their business. However, if you use optimizing techniques on your website specifically for search engines, then it becomes easier for individuals to locate your accountancy firm compared to others. In addition, SEO may help accountants create more recognition and exposure, as well as the following advantages:

  • Increased website visibility.
  • Greater ROI compared to other marketing activities.
  • Improved brand recognition and credibility.
  • Greater client insight and understanding.
  • Increased sales and revenue growth.
  • Improved search engine rankings.

  • The following are the most significant characteristics: These activities are measurable and trackable, which means that several tools and analytics can help companies measure and evaluate the effectiveness of their SEO efforts.

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Content Marketing

Use our content marketing services to assist your business develop connections with its audience by means of our material. The diversity of your content is crucial to a successful content marketing strategy. If you use methods such as blogs, infographics, and video training, you'll have a considerably better chance of success. SEO Moves will meet all of your content marketing needs.

SEO is vital for any business, but Accountants often overlook one of the most important ranking factors: backlinks. That's why it's crucial to build high-quality backlinks from well-respected websites such as industry accrediting bodies, suppliers and other contacts you have close relationships with.

SEO Accountants Rates

The average SEO Accountancy rates start at £60 per hour and can increase to £150, depending on the type of service you want. For a nationwide SEO campaign, businesses spend between £1,200 and £2,500 per month. Smaller local businesses usually invest £350 to £850 each month to rank within their local area.

Content is Key

Creating exceptional content regularly is what good SEO looks like. The text on your website pages, blog posts, articles, videos, and infographics should demonstrate your company's strengths and be aligned with the search queries that bring visitors to your site. As long as your content is useful to readers and searchable online, it will fit into your content strategy. Keep the following guidelines in mind:

Publish frequently: If you want Google to keep noticing your site, make sure to update it regularly. Out-of-date content is a major turnoff, so try not to let too much time elapse between updates.

Make content that’s relevant to your firm: Keep your content within your area of expertise to ensure that it makes sense for your audience. If you go too far from what you're knowledgeable on, the search engine algorithm will likely be confused.

Create unique content: You should never have to go looking for information on your site. Your content shouldn't exist on other sites. Never copy and paste material from another website onto yours. It's possible that a Google penalty will be issued, resulting in your site's position in search results to decline. This may also lead you into legal difficulties for copyright infringement.


Benefits of working with a Accountancy SEO Company

While there are many SEO companies that can help improve your accountancu firms ranking in search engines, they are not all created equal. You should always seek out a company with a solid reputation and proven results. Some advantages of working with a Acccountant SEO firm include:

  1. They will help you save time.If you operate a accountancy firm then you probably don't have the time to enhance your website yourself. It might be quite time-consuming, and it's usually better to hire someone to do it for you. A accountant SEO firm may save you a lot of time by doing all of the work for you.

  2. They will help you save money.It will cost more money than is required if you attempt to improve your website's ranking single-handedly. Pay per click advertisements and other failures that are irrelevant in terms of money are the results of experimenting with non-functional strategies. Fortunately, a accountant SEO firm offers inexpensive services to help you avoid these costly blunders.

  3. They will help you increase your traffic.By optimizing your website for search engines, an accountant SEO company makes it easier for potential customers to find you. The more visible your website is, the greater chance you have of gaining new clients.

  4. They will help you improve your conversion rate.You can earn more money by increasing the number of people who visit your site and use your products or services. With the aid of a accountant SEO firm, you may enhance your conversion rate by ensuring that your website is optimized for search engines.

These are just a few of the numerous advantages that working with a accountant SEO company may provide you.

Why use SEO Moves?

There are several advantages to contracting with us for your SEO needs. We have a track record of achievement in assisting our customers in achieving their objectives, and we are absolutely dedicated to giving the finest level of service possible.

We know it can be daunting to trust someone else with your business goals. To show you how dedicated we are to helping you achieve success, we offer free consultations. Don't wait any longer to contact us and find out how we can help you grow your internet business. Our company's main objective is to help you succeed, so don't hesitate to reach out today!

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Technical SEO

Link Building

Content Creation

Frequently Asked Questions

Construction SEO FAQs

Typically from 3 months and onwards for most businesses in . Our fastest ever recorded achievement was in 3 weeks with a website that was newly built and ranking in position 1 for their main service based keyword. The length of time is determined by how competitive an industry is and the current state of your website. We can provide estimated achievement times via our Free SEO Analysis

Digital marketing is focussing all marketing efforts that specifically utilise an electronic device or on the internet. In recent years many small businesses in have fully adopted digital principles to leverage channels via organic SEO, paid search, social media and many other areas. The process of connecting with your larger local audiences in [tag county] is paramount in continuing to drive sales and awareness of your [tag business]. 

SEO can be a very effective way to attract new customers, but it is important to remember that it is an ongoing process. You will need to invest time and resources into keeping your website and online presence up-to-date and relevant if you want to maintain or improve your ranking in search engine results pages.

By utilising search engine optimization (SEO) techniques, you are helping potential clients to find your site more easily on Google, Bing and Yahoo. If done correctly, optimizing your keywords will result in increased website traffic and sales.

The Internet is a useful tool for consumers who want to discover what they need, particularly accounting services. That's why search engine optimization (SEO) for CPA firms is so important. Your company may improve its ranking and visibility in search results through SEO services.

Summary of Results

When we began the campaign, the most essential 17 phrases requested by the customer were position 59 (page 6 on Google). The average ranking of these 17 terms has improved from position 59 to 2 over a year span. This suggests that the overall rank of these key search phrases has risen from page 6 to page 1.


Keywords in Google Top 5


Organic Visitors (Per Month)

Hawes Skip Hire

Hawes Skip Hire ranks number one for 'Skip Hire Oxford', their main target phrase.



Year on Year Visitor Improvement

House of Flags

The House of Flags sells custom-made flags, banners, and outdoor advertising stations throughout the United Kingdom. Their visitor counts had stabilized and growth had slowed for the firm.



Visitor Increase

Summary of Results

After just three months, position 1 rankings for "Custom Flags" and organic visits had doubled compared to statistics from last year, taking a website with 4,000 monthly organic visitors to over 8,500.


New Enquiries (Per month)


Bounce Rate






Reddit Blocks All Web Crawlers

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Free SEO Analysis

Speak to an SEO Consultant for a free 30 minute discussion on how we can help you rank highly on Google.

Speak to a member of our team at a time suited to you.