At SEO Moves we offer a variety of content marketing services catered to helping you improve the quality of your content. Sometimes, the problem isn’t that your content isn’t well written, it’s just that it isn’t as relevant to your audience as it could be.
As there is so much competition on the web, if you don’t provide the kind of information your visitors are looking for, they’ll quickly go elsewhere. If your visitors aren’t sticking around, you’ll not only have to deal with lower conversion rates, but also a worsened search engine ranking. As bounce rate affects the way several of the major search engines rank you, you’ll need this number to be as favourable as possible.
You do this by working on a content strategy to help you manage this important marketing tool. What is a content strategy? Find out below.