Are Website Links Still the Key to Successful SEO?

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Are Website Links Still the Key to Successful SEO?

If you are interested in SEO and the related topics of ranking, web design etc, you may have heard chatter online about the idea that getting backlinks for your site is not useful anymore; people claim that Google does not use this information to help rank your website. In reality, this couldn’t be further from the truth! Here is our viewpoint when it comes to link building in the present age.

Why Build Links?
SEO agencies have been building links to websites for years. We admit that some of the strategies which used to be used in good faith are now somewhat on the blackhat scale! Here at SEO Moves, we know that a good link building strategy is an excellent tool as part of your SEO arsenal. We use a wide range of techniques to help our clients boost thier website rankings and rank higher on Google, from link building to onsite SEO and content optimisation.

Link Building Ideas and Tips
One of the most important things to remember when it comes to link building is that you should be providing top quality content which is actually worthy of a link in the first place! The best way to gain organic and good quality links is to produce fascinating, expert or exciting content which people will want to share – think of the sorts of things which go viral – they are often exciting, interesting or funny! Don’t forget that your content doesn’t have to be all text based either, some of the most shared things are video and image based. Another good way to gain interest in your content is to base it around current events, things in the news or other “hot topics” of conversation. Over the past few days here in the UK we have experienced a mini heatwave (in the south at least!) so it could have been a good time to offer up some fun content around this sort of news. The royal baby would have generated a lot of interest recently, so we imagine numerous brands were able to take advantage of this.

Get Professional Help
If the thought of having to do all this to gain a few good links seems like too much (especially if you are busy managing your business), why not speak to one of our experienced SEO team today? We can advise and help you to devise a good quality link building plan to get the results you are looking for. Why not look at developing your social media marketing while you are at it? Our team have great experience in developing social media profiles for business clients – a great way to explore the amazing potential social media can have! Get in touch with us today!
About the Author

SEO Moves are a specialist search engine optimisation agency based in Leicestershire. Our team of specialists are well versed in all elements of web marketing, such as website design, web development, social media, pay per click and many more.

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